Research and Expo

研博───Research and Expo

Public space design of 2010 Shanghai World Expo is a complex and comprehensive design research work.───上海世博会室外场地公共空间设计是一项复杂的综合性的设计研究工作。

After the theoretical analysis and interview test, the thesis at last draws a corresponding conclusion about modern expo research in the view of IMC.───然后以济南日报报业集团主办的现代生活方式展为个案，深入采访了该展会的主办方和参展方代表，在访谈中检验前两部分的理论分析。

Based on the psychological basis of brand recognition, this essay made a comprehensive research of audience experience design and nation image dissemination focus on Germany Pavilion on Expo site.───基于品牌认知的心理学理论基础，本文以世博会德国国家馆为对象进行受众体验设计与国家形象传播的综合研究。